New Delhi, India, June 4, 2025: Optician India Magazine proudly presents an exclusive and forward-looking article authored by Mr. Amarbir Singh, a prominent figure in luxury branding and the Head of India at Kering Eyewear, where he also serves as a board member.
Mr. Singh, recognized for his leadership and insightful market understanding, shares a compelling perspective on the evolving luxury eyewear landscape in India, offering readers valuable insights into industry shifts and consumer trends.
This newly published feature is aimed at a wide audience, ranging from optical professionals to luxury enthusiasts. It provides a detailed exploration of how premium eyewear in India is transforming. Singh addresses key topics such as innovation, brand storytelling, and the growth of consumer sophistication. His unique experience and years of involvement in the luxury sector make this article an important read for those keen on understanding the direction in which the market is moving.
The article reflects on the changing perception of eyewear in India, from being a necessity to becoming a personal style statement. Mr. Singh discusses the accelerating growth of the luxury eyewear segment, driven by increasing purchasing power, deeper brand appreciation, and technological developments in design and production. This transformation is opening new opportunities for global and domestic brands alike.
One of the most compelling ideas in Singh’s article is the emotional connection people form with luxury eyewear. He explains how quality materials, thoughtful design, and detailed craftsmanship contribute to a meaningful wearing experience. Eyewear, he notes, can be more than a functional object. It becomes a symbol of identity, silently communicating one’s taste, values, and confidence.
Singh also emphasizes how brands are going beyond product features to deliver intangible value. By weaving narratives of heritage, innovation, and exclusivity into their offerings, luxury eyewear companies create a deeper appeal. These stories, combined with expert craftsmanship, allow eyewear to serve as both a personal investment and a legacy item.
The theme of exclusivity runs throughout the article. Singh highlights how limited releases, custom designs, and curated experiences add to the emotional and collectible value of eyewear. Modern consumers, he notes, are no longer satisfied with generic offerings. They actively seek pieces that reflect their individuality. Brands that cater to this desire for uniqueness stand out in a competitive marketplace.
Looking forward, Singh anticipates a strong rise in demand for tailored luxury eyewear across India. As awareness grows around personalized products and artisan craftsmanship, consumers will increasingly favor items that offer a sense of uniqueness. Brands that can deliver rare, finely crafted eyewear backed by heritage and storytelling are well-positioned to lead the market into its next phase.
The full article is now live on Optician India Magazine’s official website. To explore the complete feature, visit: Optician India Magazine Article
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About Optician India Magazine
Optician India Magazine is a leading publication dedicated to the optical industry. It offers expert commentary, trend analysis, and the latest updates in eyewear design, technology, and retail. Serving both professionals and enthusiasts, the magazine is known for delivering reliable and insightful coverage of the optical sector in India.